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We ran a pilot project with the Hamburg-based modeling agency Procast and created a digital twin of one of their talents using AI.
Based on photos of the real Ken in all kinds of situations, we carefully trained an AI model that allows us to insert his likeness into generated images with a high level of consistency and quality.What sets this approach apart is that our AI avatars don't just resemble the originals — they look exactly like them. They can also be combined with real products.
This method marks a major step toward legal clarity and security.
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